Dennis Taraporewala
The world leads me back to my Heart. There is no other option. May these thoughts do the same for you. Happy Reading!
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Criesse Communications
Category Archives: Management
Creating a Brand, Is Like Raising a Child: Criesse’s Dennis Taraporewala
NOTE: Published in the advertising and marketing trade journal ADGULLY here – Creating a Brand, Is Like Raising a Child - and reproduced below: There is a huge misconception in the marketplace, with the word “brand”. What does it mean, how is it … Continue reading
Posted in Management, Marketing & Advertising
Tagged Advertising, Brand, Bravery, Ethics, Marketing, Values
2 Comments
The Thin Line with Lobbying
Recently lobbying has gained a whole load of currency (no pun intended) in the Indian market, with Ms. Radia in the news for probably perceived incorrect reasons. Lobbying has been defined in many ways and has a huge history. The common … Continue reading
Posted in India, Management, Marketing & Advertising, Media
2 Comments
Gen Next: A Figment of Our Imagination
Media, brands, radio, TV and authors, through eternity, have all been fascinated by Gen Next. Through the ages each generation is fascinated, fearful and awed by the next generation following them, the infamous “Gen Next”. Stories are written about them, … Continue reading
Posted in Management, Marketing & Advertising, Media
1 Comment
What the Bleep Do We Know -:)
The truth is, I don’t know anything. And I am not too sure there is anyone out there, who knows much about anything as well. Not that there is anything really to know, out there. And then again, I could … Continue reading
Posted in Management, Marketing & Advertising, Media, Spirituality
2 Comments
